Well, as I mentioned in my last post, today’s the day Pantone announced their pick for 2011 Color of the Year and what a surprise! The color name is Honeysuckle (no, not my golden yellow “Honeysuckle” that comes from the way our white honeysuckle blossoms turn with age), a deep pink-red. Here’s what Pantone had to say about the reason for their color choice:
“In times of stress, we need something to lift our spirits. Honeysuckle is a captivating, stimulating color that gets the adrenaline going – perfect to ward off the blues,” explains Leatrice Eiseman, executive director of the Pantone Color Institute®. “Honeysuckle derives its positive qualities from a powerful bond to its mother color red, the most physical, viscerally alive hue in the spectrum.”
This year, speculation sure seems to run the gamut! While I LOVE this color, I can see how it will be more popular in fashion and packaging than interiors. Pantone is suggesting it for walls in foyers and dining rooms because it’s such a happy color and also stimulates appetites. In kitchens, they suggested using it for accessories like placemats, glassware and other accents and even suggested painting your kitchen cabinets this color! I don’t know about that! I just can’t see my clients going for it, but never say never!
So to recap, Akzo Nobel was the first to come out with their color “Lime Twist” with a theme of “appreciation” (see my August 18th 2011 Color of the Year post), followed by Benjamin Moore’s “Vintage Wine” with their theme of “balance” (Update: 2011 of the Year & Color Trends post) and now Pantone’s very colorful “Honeysuckle” to “embolden us to face everyday troubles with verve and vigor”! It’s all good, no?